Żappka – closer than around the corner

    Żappka is a loyalty app for Żabka store customers. It allows users to collect points (żapps) and exchange them for products available in stores. In addition, Żappka provides users with a unique experience of benefiting from personalised promotions, challenges or services, making their daily lives easier.

    Key advantages

    Green currency

    The first ecosystem on the market to combine the mechanism of a loyalty programme and activities that influence customer actions (transfer of gapps, purchase of gapps, exchange of gapps for charity).

    Personalised promotions and challenges

    Delivering compelling promotions and shopping challenges that are tailored and adapted to customer behaviour – across the Żabka ecosystem – in the app, social media, in store.

    That’ s not the end because we have plans for much more!

    Żappka in numbers

    Examples of Services

    More about Żappka at www.zabka.pl/aplikacja-zappka

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    Responsibility Report 2021